PRIVACY POLICY
## Privacy Policy
Last updated: February 2026
CK Real Estate Services (“we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our website, engage with our content, or interact with our advertising on platforms such as Facebook and Instagram, including as required under the California Consumer Privacy Act, as amended by the California Privacy Rights Act (“CPRA”).
### Information We Collect
We may collect the following categories of personal information:
Information you provide directly
- Name
- Email address
- Phone number
Information collected automatically
- IP address
- Browser and device information
- Pages viewed and actions taken on our website
- Cookie and tracking data, including through advertising pixels
### How We Collect Information
We collect information through:
- Website contact and inquiry forms
- Facebook and Instagram lead forms
- Email subscription forms
- Cookies and similar tracking technologies
- Analytics and advertising tools
### How We Use Your Information
We use personal information to:
- Respond to inquiries and provide requested information
- Offer real estate services and guidance
- Communicate with you via email or text when you have opted in
- Improve our website, services, and client experience
- Deliver and measure marketing and advertising campaigns, including retargeting ads on Facebook and Instagram
### Advertising, Cookies & Tracking Technologies
We use cookies and similar technologies, including the Meta (Facebook) Pixel, to understand how users interact with our website and advertisements. These tools help us:
- Measure advertising performance
- Deliver relevant ads to users who have visited our site
- Improve marketing effectiveness
You may manage cookie preferences through your browser settings and adjust ad preferences directly through your Facebook account.
### How We Share Information
We do not sell your personal information.
We may share personal information with trusted service providers solely for business purposes, including:
- Advertising platforms (such as Meta/Facebook and Instagram)
- Customer relationship management systems
- Email marketing providers
- Website hosting and analytics services
These providers are contractually obligated to use personal information only to perform services on our behalf.
### California Privacy Rights (CPRA)
If you are a California resident, you have the right to:
- Know what personal information we collect, use, and disclose
- Access the personal information we hold about you
- Request correction of inaccurate personal information
- Request deletion of your personal information, subject to legal exceptions
- Opt out of certain uses of personal information for advertising purposes
- Limit the use or disclosure of sensitive personal information (if applicable)
We will not discriminate against you for exercising your privacy rights.
To exercise any of these rights, please contact us using the information below. We may need to verify your identity before fulfilling your request.
### Data Retention
We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required by law.
### Data Security
We take reasonable administrative, technical, and physical safeguards to protect personal information from unauthorized access, use, or disclosure
